Make the people decisions that shape what comes next.
International recruitment for companies hiring key talent. Private coaching for leaders, professionals and internationals navigating change.
Over more than ten years in international recruitment, I have supported hiring projects through direct employment, independent consulting, RPO assignments, and international agency partnerships.
You can find a detailed overview of my professional experience, responsibilities, and the organisations I have worked with on LinkedIn.
Years of international recruitment across Europe & beyond.
Career conversations evaluating motivation, readiness & fit.
Countries of direct, advisory & agency hiring mandates.
You do not need more CVs. You need greater certainty.
The real cost of a wrong hire at senior level is not the recruitment fee. It is three months of salary, management time, lost momentum, and starting over.
Flooded with irrelevant CVs
Inbound applications and agency shortlists full of candidates who look right on paper but lack the depth, motivation, or cultural fit your team needs.
Hidden candidate motivations
The best people are not actively looking. When they do engage, surface-level interviews miss whether they are truly ready to move or just testing the market.
Slow decisions, lost candidates
By the time your process reaches a decision, the candidate you wanted has accepted somewhere else. Speed and certainty win talent.
A critical vacancy is adecision, not a stack of CVs.
The talent you actually need is hard to reach and rarely applying. Every extra week the role sits open raises the decision risk: momentum lost, a team stretched thin, and pressure to settle. My boutique search practice builds one considered shortlist, evaluated for fit and motivation as well as skill, so the choice in front of you is a safe one.
Real partnerships: what clients and candidates say
Authentic references from founders, senior engineers, and talent leaders across Europe.
George Bakkeren
Founder & Owner, Deliver-IT Switzerland
Senior infrastructure candidate in a multi-stage international process
A senior infrastructure specialist entered a multi-round international selection process. Through consistent feedback and structured preparation at every stage, Jana prevented the uncertainty that typically causes strong candidates to disengage. The result: a confident candidate, a decisive hiring committee, and a placement that held.
“Jana was instrumental in helping me secure my new role. She acted as a true career partner and followed up after every interview stage. I cannot recommend Jana highly enough.”
— Placed Candidate • Senior Infrastructure Specialist (Identity protected under NDA)
Ready to start a conversation? Fifteen minutes, no cost, no obligation.
Book a 15-minute conversationA consequential decision, and no space to think it through clearly
Staying, leaving, negotiating, or choosing a completely different path: several possibilities may be competing for your attention, and each carries a different risk to what you have built. Some decisions are difficult to explore openly with colleagues, managers, or others personally involved in the outcome.
You need a confidential space to weigh the options with someone who understands what the market will actually bear, not just what feels brave. That is what this conversation is for: private, direct, and grounded in ten years of seeing how career decisions play out in the real world.
10+ Years International SearchCertified Business & Life Coach
Why me: ten years on the other side of the table
In ten years of international recruitment I have led thousands of career conversations, placed senior professionals across multiple countries, and sat on the hiring side of decisions that shaped people’s futures.
Every one of those conversations was a hiring decision about whether someone fit a role, and what companies would actually pay them. That is the lens I bring to coaching: not what you hope your experience is worth, but what I have watched it be worth in real boardroom negotiations.
I am a certified business and life coach, and I still recruit. My advice is grounded in what is actually happening in the market today — not in theory.
Before recruitment, my path ran through international business and diplomacy, and a life rebuilt across three continents. That is where the deep listening comes from: not a script, but having sat in enough different rooms to know how ambition and risk actually sound.
“After ten years in international recruitment, I understand how experience is evaluated behind the scenes. I bring that perspective to your career — helping you recognise your value, communicate it clearly, and make your next move with confidence.”
Purpose beyond business: where opportunity meets human development
Beyond recruitment and coaching, Jana is open to selected international partnerships where people, education, opportunity, and cross-cultural collaboration meet. This includes long-term support for children’s welfare and education projects in Ghana, a school-building initiative in Peru, and work at the intersection of diplomacy and international development.
All proceeds from the digital edition of her book, AI Meets Recruitment, directly support the education and welfare of a child in Ghana.
- Ghana · Child Welfare & Schooling
- Peru · School Building Initiative
- Cross-Cultural Diplomacy
With every book you buy, hope finds a child in Ghana.
Ready to bring more clarity and confidence to your recruitment journey? Order your copy by emailing janaaffum@gmail.com with the book title in the subject line. janaaffum@gmail.com with the book title in the subject line.
You’ll receive the digital version and can start reading right away. Your next step is just one message away.
Frequently asked questions
Direct answers about hiring, coaching, confidentiality, and fit.
Let's find out if we're a natural fit.
Fifteen minutes. No cost. No pitch. Whether you are hiring or navigating a personal crossroads, the first step is a straightforward conversation.
Book your free 15-minute consultationZero sales pressure · Confidential & direct
“She acted as a true career partner and followed up after every interview stage.”
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